I have successfully relocated to Ithaca, New York, so as to attend the Johnson Graduate School of Management at Cornell University where I will be studying business for the next two years. The advantage gained by Planes to Profit is that I will be gaining skills through my MBA studies that will allow me to frame my discussions both more quantitatively and qualitatively. The disadvantage is that time will be in short supply and writing here will be a luxury. Since arrival, I have also learned that Cornell’s Hotel school offers a class in Airline Service and Management as well as a Yield Management class. The Johnson School encourages its students to take classes outside of the Johnson School, so I am hoping to work those in to my schedule. With those possible exceptions, however, my business education will be broad based and without any formal emphasis on the airline industry, although, when given the opportunity, I will attempt to frame my work in that context. My raison d’être at Cornell is to further develop my strategic thinking capabilities in a business environment, which, I hope, will allow me to create and develop more thought provoking analysis and commentary on the aviation industry. Planes to Profit is my venue for sharing those thoughts.